Does your body feel like it’s falling apart?

Trade constant fatigue and physical breakdown for total capability. Precision fitness and nutrition built specifically for driven adults ready to LEVEL UP.

Start Your Transformation

Discipline Today. Strength Tomorrow.

Discipline Today. Strength Tomorrow.

Stop Breaking Down. Start Levelling Up.

Standard workout templates don't account for joint pain, crazy work hours, or daily fatigue. Through the 90 Day Vitality Protocol, you get custom 1:1 online coaching designed to strip away the guesswork and rebuild your body from the ground up.

  • Tailored Progression: Built specifically around your current strength, joint health, and real-life schedule.

  • Weekly Adjustments: No plateaus—your protocol updates continuously based on your actual performance, feedback, and recovery.

  • Maximum Efficiency: Flexible 3-, 4-, or 5-day training schedules engineered to build lasting strength without breaking down your body.

Stop wasting time on cookie-cutter routines. Lock in your 90-day blueprint and start building total physical capability today.

NEXT INTAKE: SEPTEMBER 7TH!

Secure your Spot

LIMITED INTAKE: ONLY 10 SEATS REMAINING ⚡ CLAIM YOUR SPOT TODAY BEFORE SPOTS FILL ⚡

LIMITED INTAKE: ONLY 10 SEATS REMAINING ⚡ CLAIM YOUR SPOT TODAY BEFORE SPOTS FILL ⚡

90 Day Vitality Protocol

90 Day Vitality Protocol (Pay in FULL)
Sale Price: $2,600.00 Original Price: $3,000.00

Trade constant fatigue and physical breakdown for total capability as you reclaim the strength, mobility, and confidence you were always meant to have.

  • Led by Pierce Belanger: a Certified Personal Trainer and Nutritionist with over 17 years of experience in high-level powerlifting and Olympic lifting. This program is purpose-built for busy professionals, tradespeople, and active adults who need real-world results. Whether you are dealing with chronic joint aches or trying to rebuild baseline energy, the protocol fixes the root cause so you can perform at your peak without living in pain.

    How It Works: The 3-Phase Transformation

    • Phase 1: Assess — Map out your mobility, energy baselines, nutrition habits, and movement mechanics.

    • Phase 2: Address — Fix physical bottlenecks, rehab injuries, and integrate high-yield nutrition and training habits.

    • Phase 3: Fortify — Lock in long-term strength, eliminate rigid fitness dogma, and bulletproof your system against future injuries.

    What's Included

    • 12-Week Customized Training & Nutrition Plan: Tailored specifically to your schedule and goals.

    • Direct 1-on-1 Access & Form Reviews: Direct text access and video form assessments so you move safely and get maximum results.

    • Weekly Assessments & Mindset Coaching: Ongoing check-ins to track real-world progress and break through self-sabotage.

    • Exclusive Kickstart Bonus: A 1-on-1 Strategy Call to establish your baseline metrics and map out your plan before Day 1.

    Limited Enrollment: To maintain direct support and high accountability, intake is strictly capped.

    • Next Intake Launch: September 7th (Only 10 spots available)

    • Risk-Free Guarantee: Follow the protocol, execute the action items, and if you aren't completely satisfied with your progress after 90 days, you'll receive an extra month of coaching entirely free.

Save $400!
90 Day Vitality Protocol (Pay Monthly)
$1,000.00 every month for 3 months

Trade constant fatigue and physical breakdown for total capability as you reclaim the strength, mobility, and confidence you were always meant to have.

  • Led by Pierce Belanger: a Certified Personal Trainer and Nutritionist with over 17 years of experience in high-level powerlifting and Olympic lifting. This program is purpose-built for busy professionals, tradespeople, and active adults who need real-world results. Whether you are dealing with chronic joint aches or trying to rebuild baseline energy, the protocol fixes the root cause so you can perform at your peak without living in pain.

    How It Works: The 3-Phase Transformation

    • Phase 1: Assess — Map out your mobility, energy baselines, nutrition habits, and movement mechanics.

    • Phase 2: Address — Fix physical bottlenecks, rehab injuries, and integrate high-yield nutrition and training habits.

    • Phase 3: Fortify — Lock in long-term strength, eliminate rigid fitness dogma, and bulletproof your system against future injuries.

    What's Included

    • 12-Week Customized Training & Nutrition Plan: Tailored specifically to your schedule and goals.

    • Direct 1-on-1 Access & Form Reviews: Direct text access and video form assessments so you move safely and get maximum results.

    • Weekly Assessments & Mindset Coaching: Ongoing check-ins to track real-world progress and break through self-sabotage.

    • Exclusive Kickstart Bonus: A 1-on-1 Strategy Call to establish your baseline metrics and map out your plan before Day 1.

    Limited Enrollment: To maintain direct support and high accountability, intake is strictly capped.

    • Next Intake Launch: September 7th (Only 10 spots available)

    • Risk-Free Guarantee: Follow the protocol, execute the action items, and if you aren't completely satisfied with your progress after 90 days, you'll receive an extra month of coaching entirely free.

Tested. Proven.

Working with Pierce completely changed my daily life. He provided the exact structure and strategy I needed to build real strength and get my body to where I always wanted it to be. Beyond the physical results, he gave me back total confidence in my own skin. If you’re serious about getting results, Pierce is the coach you need.
— Savannah B.
Throughout the program, I found my confidence and health at its best! From frequently receiving positive comments on my physique, to completing laborious tasks with less effort and drastically lower injury/soreness frequency. My time with Lead Lifters has brought me the best me I could be in my body.
— Brandon F.

Lead Lifters Gear

Vintage corduroy cap
$38.00
Step up your style with an embroidered old-school cap. It’s crafted from 100% cotton corduroy that’s soft to the touch and comfy to wear. It features an adjustable strap with a gold-colored buckle for a great fit and a visor to protect you from the sun and wind. Complete your look with this embroidered corduroy cap and rock a cool vibe all day long.

• 100% cotton corduroy
• Unstructured, 6-panel, low-profile
• Cotton twill sweatband and taping
• 6 embroidered eyelets
• Adjustable strap with a gold-colored metal buckle
• Head circumference: 20″–22″ (50.8 cm–56 cm)

SALE

Cuffed Beanie
$38.00
A snug, form-fitting beanie. It's not only a great head-warming piece but a staple accessory in anyone's wardrobe.

• 100% Turbo Acrylic
• 12″ (30 cm) in length
• Hypoallergenic 
• Unisex style
• Hand washable
• Blank product sourced from Vietnam, Bangladesh or the Republic of Korea

Follow the Daily Grind

Follow the Daily Grind